A second mysterious, new website (from yesterday's post) is itscoming.
The site begins with a lovely, ominous landscape, and acts like a point-and-click adventure. The implicit narrative, the bits of swag (IM icon, desktop), the amount of media development suggest a movie campaign. One object on the page is a watch, informing us that the countdown stands at 16 days.
When you find and read the journal, you'll notice it updates every few days, and follows our calendar. Next entry should be early next week.
Unfiction is thinking about Itscoming, and came up with this banner ad, not to mention this page with embedded video (at ConstructionEquipment.com!). Feels like a horror movie, but the machinery angle is odd.
(via ARGNetcast)
It began here.
Looks like an ARG or interesting viral!
Posted by: peter naegele | September 30, 2007 at 09:30